Napkin AI Creative Campaign
Overview
About Napkin AI Napkin AI turns text into visuals, helping people transform raw ideas, notes, and data into clear, shareable graphics. It’s the shortcut from thinking to showing. Problem Napkin had a great product but almost no personality online. For a platform that visualizes ideas, its social presence felt quiet and too corporate. It wasn’t showing the spark that defines it: turning words into visuals that make people stop and think, “This is clever.” Vision I wanted to give Napkin a voice that matches its purpose. Each ad should feel like it was made with Napkin itself: fun, minimal, and instantly clear.






